GEEKY Social Organized a Successful LIVE Webinar on SEO for Bangladesh Market

On 28 September 2025, GEEKY Social hosted an engaging online webinar titled “Does SEO Work in Bangladesh? Real-Life Evidence from Bangladeshi SMEs.” The session brought together business owners, marketers, brand managers and digital marketing enthusiasts to discuss how small and medium-sized enterprises (SMEs) in Bangladesh have a great opportunity in SEO to drive traffic, generate leads, and compete with larger brands.

 

Why the Webinar was Important

For SMEs in Bangladesh, competing with big brands often feels overwhelming. This webinar demonstrated that with the right SEO strategies, small businesses can achieve sustainable growth, improve visibility, and reach high buying-intent customers without massive budgets.

 

Highlights of the Session

The one-hour session covered several important areas, including:

• • Practical examples of Bangladeshi businesses that achieved significant growth through SEO.
  • Insights into how the Gen Z consumers search, discover and buy from businesses online.
  • A comparison of cost-effectiveness, long-term growth potential, and the ideal balance between organic and paid strategies.
  • A step-by-step guide SMEs can start applying immediately to strengthen their online visibility.

 

Key Learnings

The webinar received a strong response with participants actively joining the Q&A session and sharing their challenges. They listened carefully how SEO can be adapted to their own industries and asked a series of follow-up questions. 
 

1. The case for organic discovery

The session opened with a simple question that cuts to the heart of modern marketing: if you’re not visible where your customers are searching, do you really exist online?

The speakers argued that in a market like Bangladesh where advertising budgets are limited and paid media costs are rising, SEO is the most cost-effective channel for long-term growth.

 “Even if you’re a massive brand with 25 years in the market,” said one of the hosts, “Google doesn’t know that unless you establish your digital authority. Your reputation in the real world doesn’t automatically transfer to the online world.”

 GEEKY Social’s internal data made the point stronger:

• Campaigns that combined SEO and paid ads performed 40% better than paid-only campaigns.
• Conversion rate is 3x higher for the leads coming from organic searches.
• A real-life case study showed, Khaas Food – a well-known safe food brand is generating 40% of its online conversions through organic searches (excluding direct traffic).

These figures were enough to convince even the most skeptical marketers that SEO is no longer optional.
 

2. Why SEO is a strategic investment and NOT an expense

For SMEs that depend on short-term cash flow, SEO often feels like a slow burn. Paid ads bring immediate visibility. SEO builds credibility. But over time, that credibility translates into sustainable growth and reduced acquisition cost.

During the webinar, participants asked about the right budgeting approach for SEO. The panel’s response was pragmatic: start small, test, and scale.

“If you’re currently only running ads, allocate a small budget for SEO,” a speaker advised. “Once you start seeing results, you’ll know it’s time to continue and scale gradually. SEO rewards consistency.”
 

3. Gen Z Consumers making purchase decision through search-based discoveries

A major part of the discussion focused on how Bangladesh’s Gen Z consumers search, discover, and decide. Unlike earlier generations who relied on word of mouth or retail presence, this generation makes purchase decisions through queries. 

That point came alive when Sadat, a Brand Manager from Tasty Treat asked us, if someone is not aware of our brand, then how will the person search it on Google? 

Mahadi Hasan Sagor, co-founder of GEEKY Social responded, “Not all searches are branded-search. One of the objectives of SEO is to increase brand awareness.” 

Mr Sagor continued, People who already know you, will search by your name. But to reach new customers organically, you need to show up in non-branded keywords, for example “best budget phone in 2025” or “best laptop for designers.” 
 

4. Even niche players need SEO

Another participant, Dr. Bashar asked, should we do SEO if there is very low search volume, for example, stress management training?

Samiul, another host and speaker from GEEKY Social, who is working there as a Senior SEO Strategist replied, we primarily work on those keywords which people search. But if

you belong to a very niche industry with low search queries, you should at least create the SEO foundation so that whenever someone searches related to your service or program, they find you!”      

Mr. Sagor added to this point, “search volume varies within industries. A search term may have low volume today but it can rise over time. And if you work on it now, you will be the pioneer in the industry and be well ahead of your competitors later when they enter this specific market.” 

Apart from that, many attendees appreciated the local case studies that we shared, which made the discussion highly relatable and practical.
 

5. Practical lessons for Bangladeshi SMEs

Throughout the discussion, the speakers offered a roadmap that any SME could start applying immediately:

• Publish useful content. Blogs, FAQs, and product descriptions signal authority and improve relevance.
• Optimize your site. Website speed and mobile experience are no longer optional; they affect both ranking and conversions.
• Structure your pages by intent. One of the most common mistakes Bangladeshi businesses make is putting all services under a single page. Google reads this as low relevance.

When asked how GEEKY Social could help a B2B platform like atB Jobs improve its search ranking, the answer summed up a modern SEO philosophy:

“Search engines show the most relevant pages at the top. If you have all your services under one generic page, Google won’t prioritize it. Create distinct service pages targeting specific keywords with clean, readable URLs. That’s how you build authority.”

 

What’s Next

This successful online event reflects our ongoing commitment to educating and empowering businesses in Bangladesh with data-driven marketing insights. We look forward to hosting more sessions on digital growth strategies in the coming months.

Stay tuned to our website and social media platforms for our upcoming events and knowledge-sharing sessions.