GEEKY Social drove impactful merchant acquisition leads for RedX Logistics Ltd
Lead Generation for Merchant Acquisition
6000+ leads in Q4 2021
Country’s largest last-mile logistics network company, REDX wanted support from GEEKY Social to increase the number of quality merchant leads
Key challenges
Keeping the budget on control GEEKY had to increase the authentic Merchant/SME Registration.
Key Strategies & Actions
- Implemented a social media first Lead Generation campaign for 3 months (Sept – Nov 2021).
- Implemented region & trade focus media strategy to extract qualified leads.
Tools Used
Result
With an average cost per lead less than $1, GEEKY generated 6000+ leads in just 3 months.
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OTHER CASE STUDIES
- 100,000+ app installs
- 70,000+ registered users
- 3 million+ organic Reach (Total reach: 5.7 million)
- 16k+ shares
- 30% audience watched video 87% of the video
- 80,000 customer acquired through Facebook in 2 years
- Average Cost Per Acquisition was $0.50
- 25 million+ individuals reached in the communication phase
- 5k+ individuals registered to participate in the program
- 6.9 million+ individuals reached during airing phase
- 3x growth in customer interaction, post-COVID lockdown
- 1,700+ Merchant Registration in 2 months of Product
- Cost Per Registration was $2.10
- 200% growth in search for Star Ceramics showrooms during the campaign
- 4x growth in weekly site traffic
- Cost Per Landing Page View was $0.01
- BDT 60 million equivalent seles
- ROAS 136
